YouTube’s view counting is changing—starting August 24, a view now counts as soon as playback begins or someone joins a live stream, aligning with TikTok and Instagram. This shift could spike view numbers, especially for Shorts, though creators will still track “engaged views” for real audience retention. Crucially, this won’t affect earnings or monetization eligibility—but it comes right after YouTube hikes the bar for joining the Partner Program, requiring either 8,000 qualified watch hours or 20 million Shorts views in 90 days. The new rules are already sparking backlash from smaller creators struggling to meet the higher thresholds. It’s a double-edged sword: simpler metrics, tougher money doors.
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