Now that video games are big business - perhaps bigger than movies - they have advertising and promotional budgets to match. It is common to see video games promoted in a way similar to other mass media - billboards and television ads.
The group talks about the way they learn about games, keep up on game news (or at least used to) and the way game reviews and metacritic scores are handled.
They also discuss their game buying strategy, when (if ever) to preorder, and how they track game sales.
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