Affirm founder and CEO Max Levchin built his company to behave like your “smarter older sister”: helping customers make better decisions rather than profiting from their mistakes.
In this episode of The CEO Signal, he explains how that philosophy shaped Affirm and why it may become even more important as AI transforms consumer finance.
Hosted by Penny Pritzker and Andrew Edgecliffe-Johnson, the conversation explores how Levchin has translated that philosophy into Affirm’s products, culture and decision-making as the company has grown. He also explains how his identity as an “immigrant engineer” shapes his leadership, and why he studies dystopian science fiction to help prevent the AI future he is “working very hard to prevent.”
The CEO Signal is Semafor's interview platform for conversations with the global CEOs whose decisions are shaping the future of the new world economy. Hosted by Penny Pritzker and Andrew Edgecliffe-Johnson, the show explores the moments of judgment that define leadership.
Penny Pritzker is the founder and chairman of PSP Partners and served as U.S. Secretary of Commerce from 2013 to 2017.
Andrew Edgecliffe-Johnson is CEO Editor at Semafor and a former Financial Times journalist who has spent decades covering global companies and corporate leadership.
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