Boerne, Texas, is lighting up the nation’s holiday radar—named one of 25 finalists for Hallmark’s Merriest Christmas Town 2026, and the only Texas town in the running. With its iconic Hill Country Mile, beloved traditions like Dickens on Main and the Weihnachts Parade, and a heartwarming community spirit that draws crowds year after year, Boerne’s festive charm is ready to shine. Now, they’re rallying Texans to vote—and hoping to bring home that coveted Hallmark title.
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