When snow fails to blanket their dens, marmots in the Colorado Rockies are dying—and scientists fear this isn’t just a wildlife crisis. For decades, researchers have tracked these furry alpine residents, uncovering how climate change is unraveling mountain ecosystems, from pollinators to water supplies downstream. With federal funding slashed and winter losses hitting 66%, the team’s survival hinges on raising $200K—so they’re turning to the internet, even launching “Fat Marmot Week” to vote for the chubbiest critter while fundraising. Led by veteran scientist Dan Blumstein, they’re blending humor with urgency, using crypto and OnlyFans to rally support for a study that’s been going since the 1960s—and could vanish without help.
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