What if the C-arm you already own could show you the entire pelvis — in real time, with less radiation? The winners of the 2026 AHF Shark Tank believe it can, and they built the system to prove it.
Dr. Dean Cole, an orthopedic trauma surgeon with roughly 40 patents and designs licensed across the industry, and Scott Banks, PhD, who has spent nearly four decades quantifying how joints actually move under fluoroscopy across more than 200 published papers, join Joe Schwab to tell the story of Orthopedic Driven Imaging (ODI) — the company born from a 2022 cold call — and SODI, their FDA-cleared imaging platform that retrofits the GE OEC C-arms already sitting in an estimated 22,000 operating rooms.
The conversation traces both founders' paths: Dean's trauma training under Jeff Mast and a lifetime of problem-solving inherited from a space-program father; Scott's route from pre-med engineer to Mako-era implant design and a career asking how knees and hips really move. Together they explain why surgical planning and postoperative confirmation have advanced dramatically while the middle of the operation stayed fuzzy — and what a full-field-of-view detector changes for anterior approach hip replacement: pelvis alignment from a video camera in the collimator, fewer scout shots, less radiation, and femoral offset you can actually measure.
They also get practical about adoption: what they'd say to the surgeon who trusts their current imaging, why anterior hip and spine come first while the joint-kinematics vision matures, and what they're looking for from early-adopter surgeons (orthodriven.com).
⏱️ Chapters: 00:00 Introduction: the AHF Shark Tank winners 01:35 Pitching surgeons live at AHF 2026 04:33 Dean Cole: trauma, Jeff Mast, and 40 patents 07:12 Scott Banks: an engineer's toolbox for medicine 09:02 What we still can't see about joint motion 11:31 The 2022 phone call that started ODI 15:33 A founding team built by serendipity 18:13 Two decades of C-arms, nav, and robotics 21:30 What robotics does well — and the ill-defined target 26:56 Full field of view, less radiation, same workflow 30:55 Retrofitting the C-arm you already own 34:16 What early ODI cases taught Dean 36:11 Why anterior hip (and spine) come first 38:29 To the surgeon who trusts their current setup 40:09 Hip replacement five years from now 41:16 What ODI wants from early adopters 44:08 Taking risks late in a career 49:50 Advice for surgeon-innovators in training 53:06 What they hope patients never have to know
Listen to the AHF Podcast on your preferred platform: Buzzsprout: https://ahfpodcast.buzzsprout.com Apple Podcasts: https://podcasts.apple.com/us/podcast/ahf-podcast/id1749521487 Spotify: https://open.spotify.com/show/5CrGJyvRiQFTCU3FFFVvHc LinkedIn: https://www.linkedin.com/showcase/ahf-podcast YouTube: https://www.youtube.com/@anteriorhipfoundation Homepage: https://anteriorhipfoundation.com Guest company: https://orthodriven.com
This podcast is intended for educational and informational purposes only.
The content discussed does not constitute medical advice and should not be used as a substitute for professional judgment. Clinicians should rely on their own training, experience, and clinical decision-making when applying information from this discussion.
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