What if your email list was making sales for you, even on the days you don't post, don't show up, and don't think about marketing at all? That's what a well-built email automation system does. And Brevo is the tool to help you do just that! Check out Brevo, an intuitive, easy-to-use tool for your email marketing and get 50% off with my code BYSHELBY50: http://get.brevo.com/byshelby
In this video I'm walking you through everything email automation, from the very first email a beginner should set up, all the way to the advanced sequences that turn a cold subscriber into a loyal buyer, completely on autopilot.
This one goes from beginner to advanced so whether you've never sent an automated email in your life or you already have a welcome email running and want to know what comes next, there's something here for you.
In this video:— The welcome email: what it should say — The welcome sequence: how to turn a new subscriber into someone who wants to buy and stick around— The evergreen sequence: the automation that sells your work around the clock without you touching it— Segmentation: the more advanced strategy that makes sure the right people get the right emails at the right time— A behind-the-scenes example of setting this up in minutes!
Want more lead magnet ideas? Check out these past videos on email marketing:
How to Grow Your Email List in 2026: https://youtu.be/Yv0q7GLrV-A?si=dy63yZeMJLKmGR4W
2026 Guide to Email Newsletters: https://youtu.be/r8q5T4Z9TbI?si=gpyahot-KzvT16k5
Want to dive even deeper?
📩 Emails That Make Sales is my step-by-step course for creatives. It covers WHAT to say in your emails to make sales, with 20 plug and play templates so you have 6 months of weekly emails covered. https://marketingbyshelby.com/emails-that-make-sales
CHECK OUT MY LATEST MARKETING FREEBIES created for you at: https://marketingbyshelby.com/freebie
JOIN THE CREATIVE'S CONTENT CLUB WAITLIST! Want hands-on marketing support, templates and shortcuts, feedback, step by step marketing strategies and more, every single month?! Join my all-in-one marketing membership, The Creative's Content Club! Add your name to the waitlist to receive an invite soon: https://marketingbyshelby.com/waitlist-yt