Scale Like A Girl Ep 3 - Why Type B Content Creators Make More Money Than People Posting 10x A Day

I don't care whether my posts get engagement. My ego cares. My business does not.

There are two completely different ways to do content, and almost nobody names the second one. So most people spend years forcing themselves to be the first type, feeling like a failure when they can't keep it up, and never finding out there was another option the whole time.

I was recently at a mastermind where someone shared that they post almost ten pieces of content a day, and that posting more is their number one growth strategy. It works. It also takes a team of nine people.

If you've been quietly convinced you're just bad at content, and you're tired of trying to keep up with people who clearly love it more than you do... this episode is for you.

How do you know which type you actually are? Why can a post that gets three likes still be the thing that makes you real money? What are the two layers sitting underneath your content that hardly anyone talks about, and why do you only have to build them once? And what is the third layer, the one that costs about ten dollars a day and is cutting the time it takes someone to go from finding you to being ready to invest from six months down to about fourteen days?

👉 The pieces I walk through in this episode are what we're building together inside SCALE, my brand new program. The first round is a pilot and it's capped at twenty people. Click here to put your name on the waitlist. 🎟️

This is episode three of Scale Like A Girl, a pop-up mini-series with multiple episodes a week. Next up: what a $47 customer is actually worth to me, and why it's more than four thousand dollars. Make sure you're subscribed.